The Ask -
Educate FanDuel customers on how to use the basic features of the FanDuel Casino app and how to play different casino games.
The Concept -
“Aha Moment”
People think the road to learning a new game is long and arduous.
Let’s show people that it’s easy to get to their “Aha!” Casino moment – the moment when their understanding of a new game clicks… and the excitement can begin.