The Ask -

Ocean Spray wanted to bring water enhancers that help dog’s deal with stress, immunity, and oral health to market. I was responsible for all aspects fo strategy, copywriting, and asset production.

The Concept -

Dogs bring out the best in us. Dog’s embody characteristics that we strive to achieve as people.

The Result -

• 2,000+ Leads in 7 days (Goal was 1,000 Leads in 2 weeks)

• +10% Conversion rate

Assets Created: Landing Page (Native & Crowdfunding), Crowdfunding Video, Email Campaign, & Social Ads.

Crowdfunding Video

Script by Graham Sacks

Landing Pages (Crowdfunding & Native)

Social