The Ask -
Launch FanDuel Casino’s new free to play game Reward Machine. Develop assets for TVC, Paid Video, Paid Display, Paid Social, On-site content, Email, and more.
The Concept -
Nothing beats the feeling of a Free Win. The extra candy bar that falls out of the vending machine, the grocery store line that opens up just when you need it to, or the bus that stops and waits for you when you are running late. That’s what playing Reward Machine feels like. Let’s bring that feeling to life through the campaign, “Free Everyday Wins”.
The Result -
Landing Page
Social
